Readers look forward to the new memoir of Barack Obama. Struggling is a bookseller, to.

“President Obama is very aware, because he must be talking about his book, that he is not the leader of the Democratic Party,” Ms said. “He doesn’t want to oversee Joe Biden in any way.”

Of course, the biggest obstacle to any plan in 2020 is coronavirus. As the virus continued to spread through the summer and early fall, it became clear that Mr. Obama would not be able to conduct a book tour with appearances in front of a large audience, such as Mrs. Obama’s nationwide tour for “Becoming.” Included were major sports events in the arenas. Mr. Obama has not conducted any interviews except select interviews to anyone. Instead, he will count on reaching readers through his big social media – he has more than 125 million Twitter followers, and nearly 90 million followers on Facebook and Instagram combined – and “60 Minutes”, “CBS Sunday Morning” Interviews with traditional outlets such as “Oprah Winfrey’s Apple TV Show and The Atlantic Magazine, as well as podcasts and youth-focused media outlets. She can also host some live virtual events,” Ms. Hill said.

Tracing back to work by James Buchanan and Theodore Roosevelt, the former president has a long literary tradition of publishing reflections of his time in office. While some became best sellers, including George W. Bush’s “Decision number“And Bill Clinton’s” My Life, “accounts of former presidents can often be dutiful and planned marches through recent history.

Expectations are high enough for “A Promised Land”, which Obamas signed a record-breaking $ 65 million record-breaking multibook deal with Penguin Random House in 2017, which has since been the much-awaited. Mrs. Obama’s book It has sold 14 million copies worldwide, including more than 8 million in the US and Canada. Mr. Obama’s previous books have also been commercial and critical hits. “Dream from my father,” originally published in 1995, became a best seller after Mr. Obama rose to political prominence. That memoir has sold over 3.3 million copies in the US and Canada, while his 2006 book, “Audacity of hope, “Which was more policy-oriented, has sold about 4.3 million copies according to the Crown.

Rachel Kelman, Mr. Obama’s longtime editor at Crown, said that “a promise land” was more challenging for her to write than her previous two books. While he had received some assistance in research, and sought editorial feedback from former members of his administration, he wrote the book himself.

The first time Mr. Obama met with Ms. Kelman to discuss it, he said, he had several chapters on a yellow legal pad. He planned to start the book with a scene in 2008 when he won the Iowa Caucus in 2008, a pivotal moment on the way to the White House. When she submitted the first draft, Ms. Kelman was surprised to see that she opened rather than a brief scene at the White House’s West Colonnade, and then a flashback to her time as a young adult in Hawaii.

Initially, Mr. Obama planned to include his eight years as chairman in the same section, but it became clear that he was writing that such a book was too vast and unexpected. “A Promised Land” features Mr. Obama’s youth and his political awakening, and ends up with him to meet the Navy SEAL team involved in the raid that killed Osama bin Laden.

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