This often sounds like a moral or moral debate, sometimes played on caricature on Twitter. But the question is, to make your readers believe in you, in my view, is not really ethical; It is strategic and empirical. Sources are part of the reason why journalists use social media. Some journalists obtain information from sources by placing their cards near their chests. Others broadcast their views on social media and find collaborators. But the newsroom’s dialogue about prejudice and belief, strangely, leaves the audience. So last week, I persuaded Morning Polling, a polling firm to do a survey on Americans, more or less the question of whether we should all work on social media.
The findings were mixed. When asked directly whether “personally there is a responsibility to keep journalists’ opinions on social media,” by a margin of about 2–1, all of those voters agreed with a majority.
But a survey of 3,423 people with a margin of error of 2 percent indicates a deep divide. Looking at the choice between the two options, 41 percent agreed with the statement, “I trust journalists more if they keep their political and social views private,” while 36 percent agree with the opposite statement, “I Journalists trust if they are open and honest about their political and social views. “
Responses were not similar across groups. More people who identified themselves as Black than people from other groups said that they would trust journalists if they knew what journalists thought, whereas conservatives would rather those journalists than liberals They were more likely to trust those who keep their views private.
Other survey responses suggested that, perhaps, perhaps, journalists are living on a more Twitter-obsessed planet than ordinary people. When the polluters showed a version of one of Ms. Wolfe’s tweets that caused trouble on her Twitter, the enchanted response made it clear that ordinary Americans had no idea what the nuisance was.
The newsroom may benefit from acknowledging that some of the debates that appear about Twitter are more about their own corporate identities and likes. Ms. Wolff told me when she felt that it was unfair in The Times to characterize how His dismissal, He also did not object to the selection of the paper for social media policy. “The solution for me is not to work in a place where I have to pretend I’m not opinionated,” she said.
The tension for other, and perhaps more ominous, larger newsrooms is one that Mr. Carr saw in 2012. Social media has shifted the balance of power in the same direction that has long been moving in everything from entertainment to sports: management and big brands, and towards people who were once called journalists, but Now sometimes referred to as “genius”. Reporters have every incentive to create large social media followings. It is a way for television contracts, book deals, job offers and rises. And it can be under stress what their employer wants. (If you’re interested, here are the Times reporters with over 500,000 Twitter followers: Rank: Maggie Haberman, Mark Stein, Andrew Ross Sorkin, Jenna Wortham, Peter Baker and Nicole Hannah-Jones.)